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Tom Keenan is a founding partner, President and Chief Executive Officer of Strategic Healthcare Initiatives. Mr. Keenan has over thirty years of highly diverse insurance and health care management experience. Under his leadership as Executive Vice President and Chief Operating Officer, the Harris Methodist Health Plan grew from a fledgling provider based HMO in 1990 to the second largest Health Maintenance Organization in the State of Texas, with over 260,000 HMO members and over 345,000 covered lives. Mr. Keenan was directly responsible for acquisition of an insurance company, which provided the vehicle for point-of-service, life, indemnity and other insurance products and for the development, and successful deployment of both Medicare and Medicaid risk products. Under his leadership, the Harris Senior Plan grew to the largest Medicare plan in North Texas with over 30,000 senior members and is Harris' most successful managed care product line.

As Regional Vice President of Operations, Travelers Health Network, Mr. Keenan was responsible for the operation and oversight of fourteen (14) managed care sites in the Western United States. Prior to that, he was Chief Operating Officer for MetLife Health Care Network, where he was responsible for the development of managed care networks across the Southwest.

Mr. Keenan holds a bachelor's degree in Business Administration from the Indiana University. He is a member of the Managed Care Advisory Committee for American Healthcare Systems and Congressman Joe Barton's (US Representative-Texas) Health Care Advisory Committee.

Larry Marrs is a Principal and Health Care Management Consultant for Strategic Healthcare Initiatives, and President of ANOVA Benefits Management, a General Insurance Agency and subsidiary of SHI.  Mr. Marrs has over thirty years of experience in both hospital administration and operations management for one of the largest integrated health care delivery systems in the United States.  Prior to joining Strategic Healthcare, he was Vice President of Operations for the Harris Methodist Health Plan, a 345,000-member managed care company, a wholly owned subsidiary of one of the largest integrated healthcare delivery systems in the nation.   During his tenure, Mr. Marrs was responsible for the start-up and management of the financially successful CHAMPUS Risk contract for the Fort Worth-Dallas region.  He also was responsible for leading the development of Harris’ new management services organizations, Harris Health, Inc.   In this capacity, Mr. Marrs was responsible for health plan operations support and sales and start-up oversight for management services clients, which included HMO start-up services for a multi-hospital system in Mississippi.   

Mr. Marrs holds a Masters Degree in Management of Human Resources from the University of Texas at San Antonio and is a Certified Managed Care Executive and graduate of the American Association of Health Plan’s Executive Leadership Development Program.

Paul Zigler is the Vice President of HIPAA Consulting in the Dallas offices of Strategic Healthcare Initiatives. He has devoted the last three years to becoming an expert in the Health Insurance Portability and Accountability Act of 1996. Mr. Zigler frequently speaks on HIPAA for many groups including the Texas Pharmacy Association, System Health Providers, The Coalition of Health Services, the Colorado Academy of Family Physicians, the Texas Organization of Rural and Community Hospitals, and others. He is the architect of compliance products for hospitals, physicians, chiropractors, pharmacists and self-funded employers and has authored a continuing medical education course for physicians in conjunction with the University of Oklahoma. He has also authored a number of articles for national and regional publications. His compliance products have been endorsed by the Dallas County Medical Society, Texas Pharmacy Association, Kentucky Pharmacy Association, and others. Mr. Zigler has thirty-one years of experience in the healthcare arena including medical technology, forensic toxicology, physician recruiting, managed care, operations and consulting. Mr. Zigler attended Baylor University.

Denise M. Walraed is the Senior Management Consultant and Compliance Director for Strategic Healthcare Initiatives, Inc. With over seventeen years of progressive healthcare compliance and management related experience Ms. Walraed is uniquely suited to direct the development and implementation of SHI’s HIPAA program for Healthcare providers. Ms. Walraed has been directly responsible for the compliance functions for regional and national Healthcare organizations. Her expertise focuses on state and national legal and regulatory issues for Commercial, state and federal programs. Ms. Walraed has developed the benefit plans, evidence of coverage, and Summary Plan Documents for HMO, PPO, insured as well as self-insured plans. She has also built the template for total state initiated programs. She has directed the development of the COA’s for HMO’s, performed the maintenance functions of growing Health Plans and engineered the complex compliance programs for Texas Healthy Kids, and Children’s Health Insurance Programs.
Ms. Walraed attended the University of Tennessee in Knoxville, Tennessee.

 
 
 


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